Liz Williams has served as Chief Executive Officer since March 2024. Prior to joining El Pollo Loco, Liz was the CEO of Outfox Hospitality and Foxtrot, a modern café and convenience store.  

Liz also led Hart House and served as CEO of Drybar Holdings. Previously, Liz spent over 10 years at Yum! Brands, Inc (NYSE: YUM) in various roles across Yum and Taco Bell, where she was part of the leadership team that drove a significant brand turnaround from 2011-2020.  Liz was the President of Taco Bell International, responsible for strategy, growth, and performance across 30 countries. Before this role, Liz was the Global Chief Financial Officer of Taco Bell, leading Finance, Technology, and e-commerce. Prior to Yum, Liz spent six years at Boston Consulting Group, specializing in the Consumer and Retail practice. Liz began her career at Dell Technologies in various sales, marketing, and finance roles over seven years.  

Liz holds a bachelor’s degree from the University of Texas and an MBA from Northwestern Kellogg School of Management. Liz serves on the board of Stitchfix (NASDAQ: SFIX) and previously served on the board of Viant (NASDAQ: DSP).